Commonly asked Google AdWords Interview Questions and Answers 1) Explain what is AdWords? Ans- AdWords is a system that Google has created to accommodate in marketing product or services on Google search engine and its affiliated sites. It appears as a text ad that is displayed when people search for keywords that are linked with your product, service or an offering. 2) Explain how AdWords work? Ans- Adword directly works under a bidding system and by bidding I mean the price of a particular Ad. More the price, higher the ranking of the Ad. Also, these AdWords work on ‘pay per click’ which means you only pay the amount you have quoted, only if somebody clicks on your Ad. 3) Explain why to use Google AdWords? Ans- For Google AdWords few visitors will value more than a million visitors as the traffic that is generated from surfing information wouldn’t really want to buy the product. Whereas, traffic is generated through pay per click those people know ...
Interesting Facts about Search Engine Optimization. A search engine, equally important to both – information provider and seeker, serves as a platform to share information in any format. SEO still keeps a lot of secrets for a lot of beginners out there, but even advanced users need to be constantly up to date with what happens in the online marketing world.